May 04, 2026
Static personalization is dead. AI-powered personalization allows for real-time adaptations of content, interfaces, and recommendations based on user intent.
Capture real-time user behavior events (clicks, dwells, scroll depth) and store them in a fast vector database. As the user navigates, the system queries this state-vector to adjust the AI’s persona and the content it generates, creating a cycle where the product learns and adapts to the individual user’s needs in real-time.